In this blog post, I'd like to share a few of the questions I've received from artists I've worked with through my writing and consulting sessions. Learn more about artist biographies, resumes, and pitching to galleries below!
I have a question about the artist biography, as a concept. The approach seems to differ among artists; some have a matter-of-fact history of education and artistic development, while others treat the bio as a statement but in the 3rd person.
This is my opinion based on my years as a curator, writer, and gallerist. Honestly, it's boring from my end to have the same information in the bio as well as the statement. When I've discovered and want to learn about a new artist, I want to do exactly that - learn something new. Not be told the same thing over again. I also feel it's a missed opportunity on the part of the artist, especially when it comes to making connections with writers, curators, etc. This is a chance for them to get to know you more. Why wouldn't you take the chance to tell them something else, something different about you? I'd prefer the bio to be short if an artist is early in their career (a few sentences) rather than for it to be padded with extra fluff (i.e. the same info about their work that they've already shared in the statement).
I have found success selling my art online for almost a decade. I typically come out with 4 to 5 collections a year with each series including 10-15 original paintings. I utilize both my mailing list of over 1,000 collectors and Instagram account announce my work to prospective clients. Selling exclusively through my own website's shop has worked wonderfully for me up until recently. Now, with Instagram’s reach declining, I find myself interested in working with galleries for the first time.